Home FASHION Zimmermann An Australian iconic Label

Zimmermann An Australian iconic Label

0
107

You see it being worn and you know it’s a ZIMMERMANN. An Australian iconic Label that has never ventured far from its originality through the ‘ups and downs’ of the world economy people are happy to purchase and wear a ZIMMERMAN with pride. Described as Sophisticated femininity, clever colour combinations and delicate original prints by ZIMMERMANN sisters Nicky and Simone, who founded their namesake label in 1991.

ZIMMERMANN the Label with its ‘born identity’ in started with sister Nicky designing and selling her couture at Sydney’s Paddington markets. The markets were an opportunity for Nicky to refine her aesthetic and to see first-hand how women responded to fashion.

“While working the markets, I had two pages of editorial in Australian Vogue. That was a significant moment because I suddenly started to receive orders from boutiques around Australia and I could feel some real momentum. Soon after I opened a small store in Darlinghurst”, explained Nicky.

Nicky’s sister Simone joined the growing ZIMMERMANN business in 1991. Nicky’s relationship with Simone has been the cornerstone to ZIMMERMANN’S longevity and success. “I could never have achieved what we have without Simone. While the business has evolved and fashion has changed, Simone has been a voice of reason and a constant”, said Nicky.

ZIMMERMANN Swim and Resort collections is much more than the original swimsuit – it has indeed made a fashion statement globally . ZIMMERMANN Swim, Separates, Kids and Accessories can be seen across lavish showrooms in New York, Los Angeles, London, Paris, Milan, Sydney and Shanghai and worn by ‘A’ Listed Celebrities and movie stars.

ZIMMERMAN has graced the pages of magazines including: Vogue, Harper’s Bazaar, Elle, W, Glamour, Nylon and Marie Claire and Tycoon Magazine. The collections are stocked in stores internationally. Stockists include Saks 5th Avenue, Bergdorf Goodman, Selfridges, Harrods and Harvey Nichols. ZIMMERMANN is also featured on the world’s premier online stores such as Net-a-Porter and Matches.com.

High demand for ZIMMERMANN has resulted in an avalanche of stores throughout the northern hemisphere opening its first US store in 2011 on Robertson Boulevard, Beverly Hills California. The brand now has fourteen stores in the US including Soho, Meatpacking District, Madison Avenue, East Hampton, Americana Manhasset, Woodbury Common in New York State, Bal Harbor Miami and Palm beach in Florida, Wynn Plaza in Las Vegas and Melrose Place, Pacific Palisades, South Coast Plaza and San Francisco in California with the most recent store opening in NorthPark Dallas. In Europe and the United Kingdom, ZIMMERMANN launched its first store in Mayfair, London and has since opened in St Tropez and Paris in France with the most recent expansion into Italy with store openings in Capri, Milan and Rome.

ZIMMERMANN has been the recipient of multiple fashion awards including AFI Best Swimwear Designer, Prix de Marie Claire Best Fashion Brand and Best Swimwear Brand and Prix de Marie Claire Best Australian Designer, to name a few. In 2014, ZIMMERMANN was the recipient of the Australian Fashion Laureate award. Nicky has been a member of the Australian Fashion Week Advisory Board and was previously the fashion mentor for the Qantas Spirit of Australia Youth Awards. Nicky was a founding board member of the Australian Fashion Chamber.

NO COMMENTS

LEAVE A REPLY

Please enter your comment!
Please enter your name here